The 7 Christmas Rascals
Year
2018
Tools Used
Adobe Photoshop
Adobe Illustrator
Adobe After Effects
Role
UI/UX Design
Copyrighting
Illustrations
For the one of the Christmas campaigns we decided to build a landing page where visitors could register for a holiday give-away. In order to build more traction on social media we thought about types of family members that have a certain behavior on the winter holidays. Think about the person that opens and eats earlier all the candies from the Advent calendar, or about that one relative that always gives socks as presents.
Inspired by the 7 deadliest sins (yes, it went that far), we made a concept of each character and called them “The 7 Christmas Rascals”.
The 7 Christmas Rascals
For the project I developed the landing page and illustrated the characters. In a room that is flooded with winter-like light, we have “Fight with everybody”-person, the “Social media addict”, the “One-eats-all” and the “Hasty-one”.
Live preview of the project here.
Music I listened to: Subcarparți
Browse more projects